There is an autobiography of a leading oil tycoon that starts with the statement “There
were these few oil wells that my father had left me…” This is clearly one way to fund your start-up, but it is one that is not open to most of us. How to get your promising start-up off the ground is probably the subject that generates the most angst and confusion, especially for first
time entrepreneurs. It is a complex subject and will be addressed in more detail in future columns. This time, we take a high-level view of the start of the process.
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